________________________________________________________________

The Wisdom of Designing Cradle to Cradle

- How do we love all the children of all species for all time? -

We are the guardians of our planet. William McDonough, architect, designer, visionary and co-author of Cradle to Cradle - Remaking the Way We Make things, is urging you to do more with less to stop the mess. He eloquently explains the concept of cradle to cradle design and why ecology and economics are equals in the equation when it comes to sustainabilty. Sending you a message of hope, showing you examples of his green buildings and taking you into the near future of sustainable cities in China. Eco-efficiency with a sense of humor and a lot of common sense.

Watch this 22 minutes-video, courtesy of TED - Ideas worth spreading.